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QUALIFICATIONS AND JOB DESCRIPTION
We are looking for team members to take part in our projects at our global client, who is one of the world's leading companies in the finance sector.
Experience
3 years marketing experience in Brand Management and/or Marketing Communications.
Academic Background
- Bachelor’s Degree in Business Administration, Economics, Sociology, Industrial Engineering, Management or other related fields.
Desirable requirements
- Strong marketing experience in brand management, and/or marketing communication
- Proven track record of success in managing communication campaigns, digital initiatives and activations
- Solid knowledge of digital marketing, media planning
- Excellent written and verbal communication skills
- Excellent project management and presentation skills
Job Description
- Developing media strategies, and plans to drive brand consideration, and to create consumer demand via all consumer touch points: ATL, BTL, Digital, Social Media.
- Building innovating campaigns base on the consumer insights and latest trends and technologies
- Managing media planning activities, working closely with media agencies and media stakeholders
- Taking leadership and coordinating all marketing activities (ATL, Digital, BTL, PR, Events, sponsorships, etc) to ensure consistency in communication and act as a guardian of the brand.
- Leading creative development, marketing productions in line with the marketing plan
- · Managing creative, digital and media agencies (Sponsorships management, Special days – Social media accouncement )
- Preparing brand reports and presentations
29 Mar 2024;
from:
kariyer.net