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Marketing Executive Perfect Delights – Kirlioglu A.S.
We are seeking a motivated Social Media Specialist to effectively engage with targeted virtual communities and network users.
Our objective is to achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.
The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement. As a representative of our brand, you will actively participate in relevant conversations, gently promoting our products, promotions and schedule of shows while providing support to existing and potential customers. Your expertise in social media marketing will be essential in achieving our goals and establishing strong brand connections
Our Values
• Relationships – Building relationships and maintaining them.
• Being Positive – Having a positive attitude.
• Being Curious – Being curious, asking questions, always trying to learn and grow.
• Empathy – Being kind and compassionate towards others and being considerate of the people we serve and those with whom we work.
• Having strong work ethics – Being punctual, taking initiative, doing extra, being organized.
• Innovation – Sharing new ideas and unique new products.
• Constant Development – focusing on being better every step of the way!
RESPONSIBILITIES:
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video) that builds meaningful connections and encourages community members to take action. • Set up and optimize company pages within each platform to increase the visibility of company’s social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Create social media Amazon (Market researcher) included the Amazon online.
• Create editorial calendars and syndication schedules.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc.) to manage reputation, identify key players and coordinate actions.
• Develop and communicate marketing plans, campaign results and project recommendations to sales team.
• Develop and manage the marketing calendar and project timelines.
• Communicate and assist with our network of brokers and distributors
• Travel to trade shows to build new networks, and visit different stores
• Research and analyze a variety of marketing information, including competitor offerings, and product specifications.
• Lead development, production and implementation of marketing and promotional materials targeted at both end users and dealers.
• Ensure brand messages are consistent.
• Partner with other internal stakeholders, and external agencies, including online freelance networks, and vendors.
• Works closely with the graphic designer to assist with new product launches and other marketing materials.
• Planning and co-coordinating with sales activities.
• Work closely with the sales team to boost sales and introduce new products to customers.
• Working Hours : 4pm-12AM / Monday - Friday
• Working at Home is ok.
Requirements and skills
Preferably have 1-5 years of sales experience. Familiarity with distributor and broker network is a plus. Outstanding organizational skills, excellent decision-making ability. Strong in Microsoft Word, Excel and PowerPoint, willingness to travel. Bachelor degree is a plus
• Proven working experience in social media marketing or as a Digital Media Specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge of web design, web development.
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer oriented with good multitasking and organizational ability.
• Fluency in English
• BS in Communications, Marketing, Business, New Media or Public Relation